Lead Generation
There is a difference between Lead Generation and Appointment setting.
A lead is a set day and time to communicate with the proper contact that has the need, the budget and the timeframe defined to decide if they should work with your company.
You can give us a try a with a customized trial campaign. We are a small specialized group with all of the flexibility that provides.
We do work on a non-compete basis so all leads and data is owned by our customers, before during and after an engagement.
Pipeline Development
Since we are disciplined by our definition of a lead, the data that we gather throughout the campaign has a great amount of value, such as:
- Correct contact, email addresses, other contact info
- Follow up dates for future needs
- When and why they will need to be contacted
- Notes from conversations
- Do they go to the same trade shows as you, belong to the same similar organizations
- Any specific information can be gathered and documented as requested
This information can be transmitted on a mutually agreed format or directly to your CRM.
Consider the value of having 90-95% coverage of your market, knowing who the correct contacts are, their buying timeframes, their contact data, when and how to follow up with them.
This pipeline will deliver real sales power over time.
Consulting
The main objective of any consulting project that we undertake is to provide our clients with the means, and system, by which excellent sales opportunities will be provided. From hiring, to building a fully functional, and productive, lead generation center, our consulting services will implement RDI’s quality of business development in your office.
The primary goal of the project is to create and nurture a quality business development system.
Consulting Project Description
Setup: An understanding of your business and needs will be established before anything else happens. Hiring and training processes will be reviewed. New hiring and training may take place.
Scripting: The current script or scripts will be reviewed. RDI’s script writing process will be explained. RDI’s script writing process will be implemented.
Organizational: The current organizational structure of the call center will be reviewed. A hierarchy of the call center will be established. A clear process will be implemented.
Support: RDI will provide on-going support from phone support to office visits. Documentation of the entire process is available.